Addressability. Customization. Accountability. Control.
Visible World’s Emmy award-winning intelliSpot solution enables television advertising to be efficiently customized, effectively targeted, and more responsive to changing audience and business conditions. That is the essence of intelligent television advertising. And it is not just about future potential. It is already a practical reality. Visible World helps national advertisers reach consumers in over 100 million television U.S. households and across more than 1,500 major websites with intelliSpot video campaigns.
Visible World today offers four intelliSpot products:
1. intelliSpot Addressable Platform for Multi-Channel Video Distribution offers automated targeting and trafficking to national network, local broadcast, local cable, household addressable, and online video inventory, as well as automated delivery to any video media distribution point in the United States.
2. intelliSpot Advanced Video Customization Engine enables rules-driven customization for video, audio, voice-over, graphics, and animation and includes high-level versioning tools, support for Final Cut, Avid, and After Effects, and workflow tools for creative development and production.
3. intelliSpot Measurement and Optimization Services drive accountability through activity-based reporting, delivery and impressions tracking, household TV tune-away and click-stream data, online beacons and click-through data, and coming soon, the intelliSpot Index for cross-platform optimization.
4. intelliSpot Video Campaign Management Dashboard offers control through an easy-to-use web-based interface for targeting and customization, custom data access and segmentation rules, centralized location, legal, and offer management, and customized review, approval, and reporting workflow.

