26 April 2013 | Industry Buzz
From Online Video Insider by Scott Ferber:
“As always, the next coming television upfront will dictate the overall trajectory for 2013 media spending. But for the first time, the prospect of digital video grabbing a more significant share of advertiser budgets actually goes beyond hype—for the first time, it’s a viable possibility!
In short, it’s because we can now act more like television. ”