Smart TV Ads Increase Engagement

03 September 2013 | Industry Buzz

From Advanced Television:

“Adconion Media Group’s, multiscreen and video brand advertising platform smartclip, has published the results of a study into the impact of Smart TV advertising in collaboration with LG Electronics. As recent research reveals that global Smart TV shipments reached 12.7 million units in Q1 2013, the appetite for the device is growing amongst consumers which opens a booming platform for advertisers.”

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